Gauteng music radio station 947 has announced that Anele Mdoda has signed a 5-year contract deal with Primedia Broadcasting to stay with 947 as a breakfast show host.
The financial details and terms of the new contract have not been disclosed. This is the first time a radio station signs a long term deal with talent, as they normally sign short contract deals.
Mdoda spoke about her excitement to be part of the Primedia Broadcasting family.
“2022 is my 20th anniversary as a broadcaster. I have been with the company for 14 years, and Primedia formed part of my personal and professional growth. They are like family to me,” said Mdoda.
“Signing a five-year contract with Primedia is testament to the new vision of new Group CEO Jonathan Procter. Jonathan brings with him global standards and perspectives to broadcasting and entertainment.”
Phumzile Langeni, chairwoman of Primedia said, “We are fortunate to be driven by the crystal clear and contagiously compelling vision of Jonathan, whose stewardship heralds bigger and greater ideas for the future of our business.”
“At Primedia, it is all about validating our people. When our people succeed, we succeed… There is so much more that we need to still see from Anele,” adds Langeni.