It turns out Shahan Ramkissoon left the newsroom and journalism for the right reason, the former newsman and now businessman has launched his own alcohol spirit Gin called ‘Lenyora. You might be wondering what Lenyara mean or refers to… Lenyora is Sepedi, Sesotho and Setswana word, it means thirst in English, hence the tagline: “The...
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Profile Interview | Tiwa Savage on the business of music and entertainment
But the business side, you have to learn about it. Because that’s not natural, we’re not born with that knowledge, you need to learn it. Spotify Monthly Listeners: 1.2 MillionYouTube Total Average Views: 382 MillionSOCIAL MEDIA NETWORTHInstagram: 15.3 MillionTwitter: 5.3 MillionFacebook: 7 MillionTikTok: 1.8 Million In 2018, Tiwatope Savage won Best African Act at the...
Talking Podcast | Hitting the sweet Spot with Podcast ads
Podcasts are a unique format with tons of potential. They can foster a relationship that feels almost one-on-one between the hosts and listeners. That sense of connection means podcast ads can be especially effective for quickly building a customer relationship and solidifying your brand’s image. Every podcast has a distinct neuro signature (e.g., happy, informative, fun, mysterious)...