The Esports World Cup (EWC) has appointed technology giant Amazon as its official ecommerce partner. The partnership looks to enhance the EWC experience for local fans and to engage new audiences with a unified platform combining retail and live streaming. As part of the deal Amazon to launch the Esports World Cup Hub, a dedicated...
Day: <span>8 July 2024</span>
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Heineken Beverages appoints Andrea Quaye as new Marketing director
Heineken Beverages announced the appointment of Andrea Quaye as the new marketing director, effective July 2024. Andrea will spearhead the marketing strategy and lead the marketing team at Heineken Beverages. Andrea Quaye joins Heineken Beverages from The Coca-Cola Company, where she served as global vice president for the Coffee Category based in Ireland. During her...
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Formula 1 partners with Lewis Hamilton’s Mission 44 to Drive diversity in sports
Formula 1 have partnered with Mission 44 founded by seven-time FIA Formula 1 World Champion, Sir Lewis Hamilton. The move will become the latest charity to be officially ‘supported by Formula 1’, as the two organisations formalise their relationship and build on years of successful collaboration. Mission 44 since its launch in 2021, it has...
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Sage Increases Efficiency and Improves Scalability for Distributors and Manufacturers
Sage, the leader in accounting, financial, HR, and payroll technology for small and mid-sized businesses has today launched Sage Distribution and Manufacturing Operations (SDMO) in the United States and South Africa. SDMO provides complete visibility and control of the purchasing, production, inventory, and sales processes of small to mid-sized distributors and discrete manufacturers, helping them...
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OPINION | Electricity milestone gives us Encouragement to do More says Cyril Ramaphosa
Dear Fellow South African, Last Friday marked 100 days since South Africa last experienced load shedding. This is the longest continuous period without load shedding since 2020. While this is a welcome milestone, it is not a reason to relax. Our electricity system remains vulnerable and we cannot yet rule out a possibility of further...