MDaaS, a Nigerian diagnostic healthtech startup, has just made its way into Cameroon, taking its healthcare solutions into Francophone Africa. This move is part of MDaaS’s push to expand beyond Nigeria and tap into a new market with a growing demand for medical services. With Cameroon’s bilingual advantage and a more stable currency, the startup...
Day: <span>12 November 2024</span>
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Barcelona and Nike renews kit wear sponsorship valued at €1.7 Billion
Barcelona have renewed their long-running kit supplier partnership with Nike in a deal that is reportedly the richest of its kind in soccer. Barca have partnered with Nike since 1998 and their previous agreement, which has been valued at €105 million (US$112 million) per year, was due to expire in June 2028. It was reported...
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European tech companies launch search engine to compete with Google
Ecosia and Qwant, two search engines competing with Google, announced a partnership Tuesday to build a European search index and reduce their dependence on U.S. Big Tech firms. The two internet search firms agreed a joint venture, called the European Search Perspective or EUSP, with ownership split 50-50 between both firms. With a view to launch...
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INSIGHTS: 6 Most Powerful AI Marketing Trends That Will Transform Your Business In 2025
The quiet hum of AI servers is rapidly drowning out the traditional drumbeat of marketing departments worldwide. As we venture deeper into 2025, this technological revolution isn’t just changing how we market – it’s fundamentally transforming what marketing means. Over the last decades of analyzing digital trends, I’ve never seen such a profound shift in...
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Ecobank Partners with Nium to Unlock Real-Time Cross-Border Payments
Nium, the leading global infrastructure for real-time cross-border payments, announced a partnership with Ecobank Transnational Incorporated. Ecobank, the leading independent pan-African financial services group, to enable seamless cross-border payments across 35 African markets for more than 32 million customers. This partnership is set to revolutionise the region’s payments landscape by enabling faster, more efficient international...