The First National Bank has rebranded and refreshed its popular acacia tree logo into modern digital design tree with wifi. According to the bank’s chief marketing officer Faye Mfikwe the new logo tells a new that the company is more than just a banking institution.
“The refresh helps us to create a versatile brand look and feel that aligns with our accelerating transition to helping customers beyond banking into lifestyle and business solutions categories,” she said.
The bank also updated and modernised their banking app with latest technology and its user friendly with safer digital experience.
“Customers can also view a snapshot of their transactional accounts, credit, investments, insurance, and value-added services,” FNB said.
The company emphasised that safety is on top of their agenda that’s the reason they introduced Money Protect feature, a free insurance cover for fraud related losses while using FNB app and the ATMs.
“We recognise that fraud is a reality in our society, and we are continuously enhancing our measures to assist millions of our digitally active customers in mitigating these risks,” FNB CEO Jacques Celliers said.
