Gary Vaynerchuk’s VeeFriends joined forces with Reebok for sneaker collaboration, they Unveil Aspiring Alpaca Classic Nylon Sneakers. The shoe was designed with Gary Vee’s community and fan base in mind, the majority of which consume most of his VeeFriends collectibles.
“As a 1980s kid and pop culture enthusiast, you can imagine how thrilled I am to collaborate with Reebok. Everyone in the ’80s was rocking those iconic sneakers, so I’m incredibly excited to extend VeeFriends to another consumer product like sneakers, which is at the forefront of popular culture. Working with the Reebok team has been a pleasure, and I can’t wait for everyone to rock the VeeFriends Aspiring Alpaca Classic Nylon.” — VeeFriends CEO, Gary Vaynerchuk
“The new VeeFriends x Reebok Aspiring Alpaca Classic Nylons have the old school vibe of classic Reeboks but with the addition of Aspiring Alpaca to keep you moving toward your goals. The Classic Nylons are the perfect shoe for people who have their feet on the ground and their head in the clouds,” reads the press statement.
The Classic Nylon was first introduced in 1991 and takes inspiration from Reebok’s heritage silhouette with its timeless and minimalist design. By infusing the VeeFriends character Aspiring Alpaca into a brand that sits at the intersection of fitness, lifestyle, and sport, the collaboration aims to inspire individuals worldwide to embrace their aspirations.
