ONYX Hospitality Group, one of the leading regional players in Southeast Asia, is delighted to announce the launch of its 2025 holiday season campaign, “Beyond the Festivities.” Designed to create cherished memories for guests while strengthening connections with local communities, the campaign will be celebrated across ONYX Hospitality Group’s four distinctive brands: Amari, OZO, Shama, and Oriental Residence.
The festive season remains a key driver for ONYX’s hotels, serviced apartments, and residences across Southeast Asia (Should be Asia Pacific?), boosting occupancy, F&B performance, and guest engagement. By combining brand-led storytelling with localised experiences, “Beyond the Festivities” is designed to deepen loyalty, support community connections, and showcase ONYX’s growing regional footprint.
“At ONYX Hospitality Group, we celebrate the festive season with purpose,” said Yuthachai Charanachitta, Chief Executive Officer of ONYX Hospitality Group. “Our “Beyond the Festivities” campaign honours this joyous occasion as a time to bring people together, foster a sense of belonging, and extend our support to the communities in which we live and work. This season is not only about sharing moments with our guests but also about giving back in meaningful ways.”
