Canal+ and LaLiga have announced they will combine their expertise, technologies and enforcement capabilities in the fight against piracy. The two partners said they are “taking their efforts to the next level” to protect the sports ecosystem and its funding model, while continuing to deliver football experiences to fans.
The collaboration will enable both organisations to share intelligence, coordinate enforcement strategies and accelerate action against illegal distribution networks operating across multiple territories.
Javier Tebas, President of LaLiga, commented: “Piracy is one of the greatest challenges facing the future of sports, one that no organisation can tackle this problem alone, which is why partnerships like this one are so important. By joining forces with Canal+, we are bringing together technology, intelligence and operational expertise to protect the value of our competitions, defend the investment made by broadcasters and clubs, and ultimately safeguard the future of football.”
Maxime Saada, CEO of Canal+ added: “The unprecedented scale of this partnership reflects the strategic importance Canal+ attaches to the fight against content piracy. I am particularly pleased that our Group shares a common conviction with LaLiga, one of the sports leagues most committed to combating piracy: piracy undermines the entire sports ecosystem. By combining our anti-piracy expertise, we are significantly enhancing our ability to take action. All players in the sports industry, without exception, and more broadly all stakeholders in the audiovisual and creative industries, have a role to play in tackling the scourge of piracy. Cabal+ is fully assuming its responsibility, and this partnership is a call for all industry players to do the same.”
Canal+, now present in nearly 70 countries, and LaLiga have built a longstanding relationship through the distribution of Spanish football. Beginning in France and progressively expanding across Europe, Africa and Haiti, this partnership has grown alongside Canal+’s international expansion and the global popularity of LaLiga action. The pair say that this new strategic alliance represents a “natural evolution of that relationship”, extending cooperation beyond content distribution to jointly protect the long-term value of sports rights and support a sustainable future for the industry.
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