indaHash has announced a new global partnership with the fastest growing social media platform TikTok. This partnership will enable indaHash to offer agencies and clients unprecedented opportunities to collaborate with TikTok creators from South Africa, Africa and the rest of the world.
indaHash is already a Facebook partner with API access and integration into the platform, which enables advertisers to view first party influencer and audience data. Adding TikTok as a global partner further strengthens their position as one of the premier influencer marketing platforms in the world.
The level of audience data from TikTok creators, which indaHash has now access to and provides to advertisers, is one of the most comprehensive on the market. Giving advertisers the ability to understand the audience composition of TikTok creators is invaluable if influencer marketing is to be approached strategically.
“We are excited to partner with TikTok as it’s such an exciting social media platform for both advertisers and content creators. We have been conducting campaigns on TikTok before the partnership was concluded, but now we can really take it to the next level,” says Federico Dedeu, Vice President Middle East and Africa at indaHash. “Having direct access to internal resources at TikTok has provided us with much deeper knowledge about the platform, best practices and intricacies. We look forward to sharing this new found knowledge with our clients and helping them achieve extremely successful campaigns with TikTok creators world wide.”
The benefits of this new partnership include.
- Tighter integration and workings with content creators and the platform
- Specialised and focused workshops for advertisers
- Opportunity to commercialise the platform
- Insights into new offerings and trends
- Direct access to TikTok resources and knowledge base
About indaHash: indaHash is a leading global influencer marketing platform. Our mission is to provide advertisers with the technology to run effective and resource efficient influencer marketing campaigns, while providing content creators of all levels access to global brands.
indaHash has offices in Warsaw, London, Johannesburg, Dubai, Jakarta, Singapore, Tokyo, Dusseldorf and Bucharest.
About TikTok: TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy.
TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul and Tokyo.