The Betway SA20 has hit the right nerves as the big guns and custodians of cricket are showing the league some love. The soon to launch league has announced a new broadcasting rights deal with [UK] United Kingdom’s finest broadcaster Sky Sports on a five year deal.
“Betway SA20 and Sky Sports have today announced a new five-year rights deal which will see South Africa’s premier T20 cricket league added to their cricket portfolio”, read the press statement.
“The SA20 is welcomed to Sky Sports as a new leading event on the world T20 cricket schedule, enabling access for both current, new and a younger generation of cricket fans to watch some of the greatest players perform on the global stage.”
Betway SA20 League Commissioner, Graeme Smith said: “We’re delighted to extend the coverage of Betway SA20 to Sky Sports’ extensive fan base. This is a landmark deal which will grow our global footprint ahead of our launch on 10 January.”
Bryan Henderson, Director of Cricket at Sky Sports says: “We are thrilled to add the SA20 to our portfolio of cricket rights. We believe it will be a terrific competition with some of the best English players involved.”
Sky Sports is known for its innovation and premium content producer. They create award-winning original content, produce the biggest live sporting events, and they provide free access to news and the arts.
The Sky Sports will also broadcast the 3 England Men’s ODI’s taking place in South Africa on the 27th and 29th of January, and 1st February.
