Shahan Ramkissoon and Tanya Nefdt Feel SA almost walking after birth thanks to the power of connection and knowing people at higher places.
The founders of the recently launched online media startup Shahan Ramkissoon and Tanya Nefdt partnered with their former employer eMedia Holdings to broadcast inspirational content across eMedia platforms.
“The new year has started tremendously well for the Feel SA team, as our brand has just secured this major deal with a national broadcaster. It comes just a couple of months after we launched, and we are thrilled to share the heartwarming stories coming out of our rainbow nation,” explains co-founder Ramkissoon.
This move is a big win for both entrepreneurs because their content will be exposed to a multitude of people across Mzansi, from linear television to streaming platforms.
Nefd adds: “It truly is the resilience of our country that makes me excited to get up and spread the good news on our platform. As part of this agreement, our stories will reach millions of viewers across all eMedia platforms, including eTV, eNCA, eVOD, and Openview. Our goal is to help and inspire people. Like the rest of South Africa and the world, we have all experienced tremendous loss, and our country is hurting. We aim to help heal one hopeful story at a time.”
The whole partnership is a homecoming for both Shahan and Tanya, as they recently left eMedia station to focus on their online startup venture.
“Shahan and Tanya are no strangers to South African viewers, and we are thrilled to welcome them back to our group of channels. They are both formidable journalists who bring a wealth of experience and gravitas to our programming,” says Marlon Davids, e.tv managing director.”