Salesforce venture into the Crypto market with the launch of NFT Cloud

Salesforce is tired of sitting on the sidelines watching other kids play in the cryptocurrency space. The company announced the launch of the pilot project of NFT Cloud, a new marketplace for buying and selling crypto assets. 

Adam Caplan, SVP of Emerging Technology at Salesforce told TechCrunch: “Salesforce is seeing interest from CMOs and CDOs who are asking for help entering web3, and we are enthusiastic about bringing new innovations, products and offerings to our customers in a way that allows them to build and maintain meaningful relationships with their customers.” 

Caplan explains that their main aim to launch NFT Cloud is to make NFT selling more accessible and convenient for the crypto enthusiast. 

“NFT Cloud is all about helping our customers mint, manage and sell NFTs, and of course, it’s all no code. So it’s super easy on our platform, abstracting all the complicated technology in this [new] web3 world.” 

“We want to help our customers assess whether there is a viable path forward with NFT technology sustainably and ethically,” said Caplan. 

Salesforce is yet to reveal when the project will be available for the public to start buying the NFT Cloud. 

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