Foschini Group plans to launch ‘Omni-Channel Platform’ – Confirms the CEO

The Foschini Group (TFG) is planning a new “omni-channel platform” – which its CEO says will be a first for South Africa.

“The entire product catalogue is being migrated. This will create a home for all of our brands and other businesses that want to leverage TFG’s scale, bringing over 200 of the world’s best brands and more than 2 000 new styles a week on to one platform to provide an unrivalled selection across fashion and lifestyle goods,” CEO Anthony Thunström said during the group’s results announcement on Friday. 

Thunström said the new platform will bring all of the TFG brands together, along with third-party vendors.

“We want to create the most remarkable omni-channel experiences for our customers. All I can say is ‘watch this space’.”

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shopping experience

TFG launched a single online shopping platform with 17 of its brands – called  – in 2018. The platform gave shoppers access to products from the 17 TFG brands currently trading online, including @home, Donna, Foschini, Markham, and Totalsports.

“Local is definitely lekker,” said group CFO Bongiwe Ntuli during the results presentation. “Our model has proven to be robust and adaptable to grab opportunities.” 

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