In a major boost for premium home entertainment, Planetworld has been officially appointed as the specialised distributor for Hisense SA’s Laser product category in South Africa, bringing the future of large-screen, ultra-high-definition viewing into homes across the country.
This partnership brings together Hisense’s trailblazing innovation in Laser TV technology, including 4K ultra-short throw projection, Dolby Atmos sound, Smart TV capabilities, and ambient light rejection screens, with Planetworld’s national footprint, deep AV expertise, and reputation for delivering world-class audiovisual solutions.
“At Planetworld, we’ve always believed in aligning with brands that push boundaries,” says Jacques Conradie, Sales Director at Planetworld. “Hisense’s Laser TV is not just a product—it’s a category innovation. We’re thrilled to be the partner bringing this experience to South African homes.”
“We are thrilled to join forces with Planetworld,” says Luna Nortje, Deputy General Manager at Hisense SA. “Their expertise in premium AV solutions and deep understanding of the local market make them the ideal partner to introduce South African consumers, sports fans and movie lovers to the next generation of immersive display technology.”
The partnership promises a dynamic push for Laser TV adoption across Southern Africa, supported by collaborative marketing campaigns, after-sales support, and ongoing dealer education.
As the Laser category gains global momentum, this strategic alliance represents a bold leap forward in elevating the way South Africans experience soccer, and FIFA World Cup entertainment, in their homes.
