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AI Is Creating Jobs in Africa, But Not the Jobs You May Think

AI Is Creating Jobs in Africa, But Not the Jobs You May Think

Artificial intelligence is moving from experimentation to operational deployment across African enterprises, reshaping both how organisations function and the types of roles being created, according to Cloud23, a Johannesburg-based enterprise software and AI advisory firm. Cloud23 works across multiple African markets and provides enterprise digital transformation and AI implementation services to large organisations. Its client...

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What Consistent Creators Do Differently? They don’t fixate on whether something “went viral” 

What Consistent Creators Do Differently? They don’t fixate on whether something “went viral” 

When you study Creators who grow steadily, the difference is rarely intensity. It’s how they design their approach. They reduce unnecessary variation, remove friction, and reinforce positioning instead of constantly reworking it. Here’s what they tend to do differently: 1. They decide what they’re known for and reinforce it Consistent Creators don’t treat every post...

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Influencers Are the New Golden Thread of Marketing writes Michael Cost

Influencers Are the New Golden Thread of Marketing writes Michael Cost

Marketing used to be built on predictability. A brand would broadcast a message, drive awareness, move audiences through consideration, trigger conversion, and then hope retention followed. The funnel was neat, linear, and traditional. But today, the funnel is breaking. Not because marketing stopped working, but because people changed, attention fragmented, and trust became the real...

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Healing Is Gangsta: Toxic Positivity, Burnout and Why Mental Health Is Not a Luxury

Healing Is Gangsta: Toxic Positivity, Burnout and Why Mental Health Is Not a Luxury

The modern workplace is more demanding than ever, with intense deadlines, a flood of emails, and the constant expectation to maintain a positive attitude—sometimes at the expense of authenticity. While optimism has its place, ignoring mental health challenges and burnout can be detrimental to both individuals and organisations. A mentally exhausted employee isn’t productive, and...

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OPINION | Culture Eats Talent for Breakfast writes Rina Broomberg

OPINION | Culture Eats Talent for Breakfast writes Rina Broomberg

Why brilliance thrives or withers – depending on the environment After years of working with exceptional individuals, I’ve concluded that talent doesn’t fail nearly as often as culture does. We tend to personalise success and failure. When things go well, we credit the star. When things fall apart, we look for someone to blame – the difficult...

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Navigating macro-environmental disruptors

Navigating macro-environmental disruptors

While they grapple with long-standing regional and local challenges, African organisations are simultaneously under pressure to navigate a global environment characterised by poly-crisis. Currently, Middle East turmoil makes the interconnectedness of geopolitical and economic shocks explicit, and in less overt and more ambiguous ways these are amplified by the intense climate change and technology pressures...

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Why Every Board Needs an AI Expert writes Jeremy Bossenger

Why Every Board Needs an AI Expert writes Jeremy Bossenger

Artificial intelligence is no longer a niche tool. It sits inside core workflows, decision systems, and customer experiences. For boards in South Africa and beyond, that raises a key question: who on your board can interrogate AI decisions with the same rigor used for financial, legal, and cyber issues? The answer should be an appointed...

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OPINION | AI will supercharge South African businesses both small and large

OPINION | AI will supercharge South African businesses both small and large

As Artificial Intelligence (AI) continues to transform industries and economies worldwide, South Africa stands at a pivotal moment. By strategically leveraging AI, South African businesses—both small and large—can boost their efficiency and productivity, innovate, and position themselves as key players on the global stage. Companies across the globe have demonstrated how AI can supercharge efficiency...

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