Rapper and businessman Will.I.am is venturing into personal protective equipment (PPE) not only that, he made them high-tech and over the top.
According to CNN Business, The Black Eyed Peas member announced this week he is teaming up with Honeywell to launch XUPERMASK, a $299 mask with a ton of bells and whistles.
In addition to dual three-speed fans and HEPA filters, a type of mechanical air filter, it features Bluetooth connectivity, LED day glow lights, noise canceling audio and microphone capabilities, seven hours of battery life and a magnetic earbud docking system. It also comes with adjustable straps.
Over the years, will.i.am has added a handful of tech titles to his resume. He’s invested in Tesla and Beats Electronics, and became a director of innovation for Intel. And his company, i.am+, which is focused on “wearable products,” has acquired a handful of tech products, such as smart home company Wink and machine learning startup Sensiya.
The mask is available on its website, Xupermask.com.
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