Facebook is Testing new Feature that Allows Users to See less content from Pages & Groups

Creating a safe space is important in the world we living and most importantly in the tech community.

Meta’s Facebook is testing a new feature “News Feed preferences” that would help the social media users to set out the content they want to see, from the people, groups, pages, and more.

Often the News Feed is so random or very particular with what a person has been browsing via their social media but that may change soon. 

Facebook will also be expanding a tool that allows advertisers to exclude their content from certain topic domains, letting brands opt out of appearing next to “news and politics,” “social issues” and “crime and tragedy.

“When an advertiser selects one or more topics, their ad will not be delivered to people recently engaging with those topics in their News Feed,” the company wrote in a blog post.

According to Facebook whistleblower Frances Haugen called attention to the ways that Facebook’s opaque algorithms can prove dangerous, particularly in countries beyond the company’s most scrutinized markets.

“One of the consequences of how Facebook is picking out that content today is that it’s optimizing for content that gets engagement, or reaction,” Haugen said last month. “But its own research is showing that content that is hateful, that is divisive, that is polarizing — it’s easier to inspire people to anger than it is to other emotions.”

Hopefully the new feature will curb the unwanted and harmful content to to Facebook users.

Leave a Reply

Your email address will not be published.